Google’s Mobile-First Indexing One Year Anniversary

As we land on the one-year anniversary of Google implementing mobile-first indexing I thought it would only be appropriate to reflect on the past year and what that has meant from a digital marketing standpoint. Did Google’s implementation of mobile-first indexing resurrect the dinosaurs? No. Did it shake up the entire Search Engine Optimization world, […]

Creating Mobile Friendly Content: A Hitlist

The discussion about how traffic is trending toward mobile users is a thing of the past.  We’re there. Mobile surpassed desktop traffic back in 2015 and in internet time, that’s eons.  Since then, Google has introduced mobile first indexing and the tides have seriously shifted in favor of optimizing toward the mobile experience.  It’s time […]

Understanding the Difference Between Responsive Websites and Sites Optimized for Google’s Mobile-First Indexing

Google rolled out mobile-first indexing in 2018 as part of an effort to prevent issues caused by websites with mobile and desktop versions that were drastically different. The goal was to provide mobile users with search results that are more relevant. Prior to this change, Google used the desktop version of a site for crawling, […]

A Responsive Site Can Improve Your SEO

Responsive Web Design

You know that it’s important for your website to reach people on mobile phones and tablets. But what’s just as important is how your site reaches them. Responsive websites are the best way to reach users across a broad spectrum of devices. And an added bonus? Making your site responsive will help improve your SEO. […]

Mobile Websites: What is the Value to the Manufacturing Sector?

industiral mobile design

Mobile Websites and Applications: Value to Manufacturing Sector “I’m a manufacturer, what do I need ‘Responsive’ web design or ‘Native App’ digital architecture for? It isn’t critical to my clientele’s needs. Our sales cycle is much slower and custom product driven, mobile platforms are for retail and service industries that require fast turn and incentive […]

Why You Should Choose Responsive Web Design

Responsive Web Design isn’t necessarily a new approach to web design, but it is one that is becoming more and more important. Wikipedia has a fairly expansive definition of what Responsive Web Design actually entails. In short, however, it’s important to know it is a method for designing your website for an optimal viewing experience, […]

Beware Bad Mobile Optimization that Hurts Your Industrial Website

Industrial Mobile Websites

We all hear the buzz about mobile devices changing how people use and access the internet. If recent history is any indication, this behavior is only going to increase instead of go away. Recent trend reports covering 2012 mobile subscribers and mobile internet use offer the following eye opening statistics: – Currently, there are 1.5 […]