What is Google Crawling and Indexing?

Two-Steps to Ensure Google knows your Website Google Search gives convenient answers and information to its users is through a specific process. This SEO process is called Indexing. It allows Google to understand the content, relevancy, and importance of any page within a website. I consider the management of this to be the most critical […]

Understanding the Difference Between Responsive Websites and Sites Optimized for Google’s Mobile-First Indexing

Google rolled out mobile-first indexing in 2018 as part of an effort to prevent issues caused by websites with mobile and desktop versions that were drastically different. The goal was to provide mobile users with search results that are more relevant. Prior to this change, Google used the desktop version of a site for crawling, […]

Mobile-First Indexing and How it Can Impact Your Site’s Ranking

Until this past March, Google’s bots crawled, indexed and ranked sites based on the desktop version. Now that has all changed and the search engine first uses the mobile version of a website for indexing and to determine search rankings. The purpose of this “mobile-first” indexing update is to provide better search results for users, […]