Gut Feeling: Tools & Tips for Identifying Valuable Links

This is a brief outline on how to identify a website or blog that will bring a valuable link to your site, or a link worth pursuing and maybe even, (god forbid), paying for. Obviously, there are exceptions, but this is a good starter and following this will not lead you astray. CAVEAT: there are […]

Link Responsibly!

So you had a little success in your last frenzied link building marathon. That doesn’t mean that more is better. Responsible link building is good link building. You don’t want to create something that will have to be disassembled with the next Google algorithm update. Think Quality, Not Quantity Great content will attract good links. […]

B2B SEO Strategy: Part 3

Strong Backlink Profile

Hi again, folks. It’s time for Part 3 of B2B SEO Strategy. Last time, we were doing some competition analysis. When we left off, I’d shown you how to quickly gauge the number of indexed pages that have been optimized for a particular keyword. This is a good way to get a rough idea how […]

Penguin: The Google Webspam Update

Google has just recently released their most recent update. The Google webspam update, also known as the Penguin update. The goal from this update was to try and cut down on the amount of spam that people see in their searches, and to stop rewarding some shady or manipulative practices that websites may have been […]