7 Reasons Why Website Navigation Is Important

Website navigation does more than tell people what content you have and where to find information. Search engines use your navigation to determine your site’s ranking, which turns into site traffic and conversions. How you structure your menu and how you label the items both have a significant impact on usability and how your site […]

It All Depends…

by Ecreativeworks’ newest author, Julia Johnson “It depends!” “It depends…” “It depends.” The number one answer in the world of SEO (Search Engine Optimization) is always “it depends.” Now it’s clearly obvious that “it depends” can be a very frustrating and stale response, but one thing is for sure, it is often times the most […]

Ecreativeworks Weekly Roundup: March 27-31, 2017

Don’t be fooled—it really is April tomorrow. Hardly seems possible, but there it is. Time flies, unless you’re waiting to clock out on a Friday afternoon. Fortunately, the Ecreativeworks Weekly Roundup will fill a few precious minutes of your time and get you that much closer to the weekend. Plus, you might learn something about […]

Ecreativeworks Weekly Roundup: January 2-6 2017

Happy New Year, everybody! We hope your holiday season was merry and bright, and that your 2017 is off to a rip-roaring start. Before you hit the bricks for your first weekend of the new year, take a gander at this week’s compilation of the best SEO-related articles from the past week. Enjoy, and happy […]

Ecreativeworks Weekly Roundup: December 19 – 23

Tomorrow is both Christmas Eve and the start of Hanukkah, and Kwanzaa begins on Monday, so there’s plenty of holiday cheer goin’ ‘round. If you’re still at the office, watching the clock and counting down to the weekend like a kid waiting for jolly ol’ Saint Nick to slide down the chimney, we’ve got a […]

Google is Splitting its Index to Prioritize Mobile

What that Means and What You Should Do A few weeks ago, we blogged about the real-world reasons to make your site responsive. Here’s one more: Google is splitting its search index and prioritizing mobile search over desktop. This is a continuation of the trend that started in April 2015, when Google rolled out ‘Mobilegeddon,’ […]

Ecreativeworks Weekly Roundup: September 12-16

  Aren’t five-day work weeks just the worst? Wouldn’t it be great if we got a Labor Day every week? Fear not, dear reader, for the weekend is nigh. Before you head for the exits, though, take a minute to scope out our roundup of the best and most informative SEO-related writing from all over […]

Ecreativeworks Weekly Roundup: June 20-24

Another beautiful summer Friday, another eight hours stuck inside working. Boo! It’s almost quittin’ time, but before you punch out for the weekend, take a gander at this week’s collection of SEO- and digital marketing-focused gems. Surely you’ve time to learn a some stuff before you go? (And don’t call me Shirley!) Yoast: DIY Duplicate […]

Ecreativeworks Weekly Roundup: June 6-10

Happy Friday! Even better, happy Friday afternoon! It’s almost quittin’ time, but before you skedaddle out of the office for the weekend, check out our weekly roundup. The pieces we’ve corralled for you this week are interesting, informative, and… some other, third thing that starts with “in”, I guess. Enjoy! Yoast: SEO Copywriting Checklist: You […]

What Makes Google Say “You’re Dead to Me?”

Google doesn’t like to be ignored. People trust that business listings on Google are accurate, so if they turn out not to be, that makes people unhappy and reflects badly on Google. Naturally, it’s in Google’s best interests to prevent this from happening. There’s no way for Google to know whether or not your business […]