Don’t be fooled—it really is April tomorrow. Hardly seems possible, but there it is. Time flies, unless you’re waiting to clock out on a Friday afternoon. Fortunately, the Ecreativeworks Weekly Roundup will fill a few precious minutes of your time and get you that much closer to the weekend. Plus, you might learn something about SEO and/or online marketing. Enjoy!
- Stone Temple: Keyword Cannibalization and SEO: What You Need to Know: Keywords are an important part of any SEO strategy, but using them correctly is even more important. This piece shows how easy it is to go astray with keyword usage, and how you can avoid eating into your own SEO efforts.
- Yoast: SEO basics: How to use social media: In 2017, social media is more important for SEO than ever. But you have to do it right, or all the social media-ing in the world won’t do you any good. This article gives you helpful hints (and some not-so-helpful ones) on making the most of your company’s social media presence.
- Search Engine Land: Why Google’s SEO advice is NOT (always) in your best interest: Google is and likely always will be The Search Engine. But, while they may be willing to tell us what they want SEO programs to do, that doesn’t mean it’s always actually the best thing to do. This screed explains why we should always take Google’s “suggestions” with a hefty grain of salt.